In an effort to revive tourism in Jammu and Kashmir and reassure visitors of their safety, the Apni Party organised a vibrant shikara (boat) rally on Srinagar’s iconic Dal Lake on June 18.
Party president Altaf Bukhari flagged off the rally, stressing that the Valley remains secure and warmly welcomes tourists from all over India.
Mr Bukhari urged support for tourism-dependent communities, including shikara owners, houseboat operators, hoteliers and transport workers, who have suffered significant losses. He called for government assistance to help them recover.
The rally follows the devastating April 22 terror attack in Pahalgam’s Baisaran area, which claimed 26 lives and triggered mass cancellations, severely affecting local tourism.
Mr Bukhari said the event symbolises solidarity with the region’s hospitality sector and aims to rebuild public confidence.
